Progressive Nature is a CBD wellness brand selling online. We designed and built a new store, then published product pages and comparison guides around what shoppers actually search — starting from a brand-new Search Console property in February 2026.
10,856
Google impressions in eight months
CBD wellness e-commerce
Google impressions per month, February – October 2026.
Source: Google Search Console. Data through October 10, 2026.
Jul 11 – Oct 10, 2026 vs Apr 11 – Jul 10, 2026
Feb 3 – Oct 10, 2026 (totals)
Reading these honestly: This Search Console property was created in February 2026, so there is no earlier year to compare against. Average position and click-through rate dipped while clicks tripled: early on the site appeared for a handful of high-intent searches, and now it shows up for roughly ten times as many.
Last 3 months compared with the 3 months before.
| Search query | Clicks | Impr. | Position | Trend |
|---|---|---|---|---|
| progressive nature balm | 36 | 64 | 1.0 | New this quarter, #1 |
| theramu | 21 | 132 | 2.8 | Clicks 7× (was 3), up ~4 spots |
| emu oil cbd | 0 | 417 | 9.1 | New, page 1 |
| cbd cream | 0 | 218 | 9.0 | New, page 1 |
| cbd cream for pain | 0 | 102 | 9.4 | New, page 1 |
| cbd for pain | 0 | 63 | 5.1 | New, page 1 |
| progressive nature (brand) | 38 | 162 | 2.2 | Steady, owns the brand search |
Top pages on progressivenature.com over the last 3 months.
| Page | Clicks | Impressions |
|---|---|---|
| Homepage | 84 | 1,016 |
| Theramu | 65 | 710 |
| Transdermal CBD balm | 52 | 502 |
| Guide: CBD vs traditional pain creams | 24 | 1,516 |
| Shop | 17 | 543 |
| Blog: Team USA handball 2028 Olympics | 8 | 536 |
| Sublingual CBD elixir | 7 | 79 |
| About Progressive Nature | 5 | 462 |
| Guide: emu oil vs coconut oil for CBD | 3 | 582 |
"Theramu" went from 3 clicks to 21 in one quarter as it climbed to position 2.8, and "progressive nature balm" appeared as a brand-new query at #1 with a 56% click-through rate.
A cluster of category searches — "emu oil cbd," "cbd cream," "cbd cream for pain," "cbd for pain" — all reached page one this quarter with 800+ combined impressions. They rank; the clicks come as they climb higher.
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Figures from Progressive Nature’s Google Search Console property, data through October 10, 2026. “Position” is the average Google ranking across all searches — lower is better.